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The Hot Fix by Fastener

Revenue | Audience | PubDev | Demand | Talent | M&A

The Hot Fix highlights solutions to challenges addressed by media trades. Five articles. Five solutions. Let’s go!

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The Hot Topic

Leveraging Social for Your Web Property

 

But first, Garrett Goodman will tell you how Papercup improves the lives of publishers seeking to leverage social for your web property.

PAPERCUP

"This year is about getting creative with growth and doing more with less. Papercup pushes your content beyond its current limits with AI Dubbing on your existing video catalog to meet global demos + 70% content retention due to native language which means super happy users. You’ve got underserved audiences out there with revenue ready to get unlocked - Papercup is the answer."

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Get more info on Papercup  here →

Get introduced to Papercup via Fastener →

 

THE HOT FIXES

Measure Studio | Liquid Social | iZooto | ContentIQ | Majestyk

PEX

on Integrating Social With Digital Insights: Takeaways For Business Leaders

The Hot Fix

Measure Studio - AI-powered social media analytics suite, centralizes data from all major social platforms, with features like hourly/daily post-level data, automated benchmarking, and AI content analysis, to help brands optimize their content strategy, reduce reporting time, and boost revenue. Partners:Mattel, IGN, Vox Media, ebay, BBC Studios

 
WNIP

on 3 new things we learned
about social media traffic

The Hot Fix

Liquid Social - helps publishers increase their audience numbers by distributing content through a network of Facebook pages with a combined audience of over 200 million fans, with potential to drive upwards of 10-15 million monthly visits. Partners: BDG, Daily Dot, Out of Office Media

 
TECHGENYZ

on News Publishers Claim that Facebook is Benefiting Unfairly from News Links

The Hot Fix

iZooto - tech that utilizes non-disruptive messaging within FB Messenger Inbox to capture more email subscribers, reducing new email acquisition cost by up to 50% and growing the average monthly subscribers by up to 21%. Partners: mamasuncut.com, thewrap.com, stack.com, wnd.com, insidenova.com

 
SOCIAL MEDIA EXAMINER

on How to Make Your Social
Media Content More Accessible

The Hot Fix

Content IQ - Subdomain arbitrage as a service. Takes all risk, creates all content, machine buys Facebook traffic, monetizes/shares. Or, can use AI to buy Facebook traffic as a service. Partners: Complex, Pluto TV, Group Nine Media, USA Today, and Newsweek

 
CHRON

on Building a social media app
by yourself is tricky

The Hot Fix

Majestyk - boutique digital product and engineering studio, taking a consultative and partner-oriented approach to designing and streamlining user journeys bringing them closer to the company or brand’s experience or product. Partners: Audiomack, IBM, Pepsi, CitiBank, GM

 

#Utility! #Brevity! #Fastener!

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